The opportunities presented by automation and one-to-many activities, and potentially harnessing new revenue opportunities in previously untouched customer segments is super exciting.
#1 Digital CS is the toughest skillset to findĭigital CS has been a hot topic through 2021 and an area I’ve paid particular attention to. Having spent the last 6 + heavily focused on hiring Customer Success professionals for SaaS companies, I’ve seen the demand for CSMs grow steadily as more and more companies realise how essential the function is to achieve their growth aspirations.Ģ021 felt like the breakout year driven by the pandemic and increased customer expectation, and the general health of the SaaS market as many companies saw exceptional results.Īmongst the high demand, there were notable trends in the market it will be worth keeping my eye on in 2022. 2021 was easily the busiest jobs market I have experienced in a 20+ year recruitment career.
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